We're strategists, artists, writers, storytellers and innovators. We have diverse skillsets, lots of ideas and flexible approaches.

And we like to think we're pleasant to work with.

WHO_WE_AREWHO-WE-ARE.png
 
WHO_WE_AREKEVIN CANDID.jpg

KEVIN YORK
President

Husband, dad and sports fanatic to a random assortment of teams (Packers, Indians, Celtics, Penn State) with a taste for craft beer, bourbon, and barbecue. Some have told him he has strong beard game.

Kevin is one of the few people who has done PR, social media, and content at both the strategic and tactical levels. Throughout his career he’s counseled companies such as Disney Parks and Resorts, Fujitsu, HP, Juniper Networks, NetApp, Palo Alto Networks, Sony PlayStation and WhiteHat Security. Prior to founding KYC, he worked at Voce Communications, a Porter Novelli company, where he served as head of Porter Novelli’s global digital technology practice, and Edelman Digital. In this past, he also launched a sports editorial site, The Couchletes, where he managed a team of seven writers. He has a Bachelor's Degree in Business Administration with an emphasis in marketing from Valparaiso University.


WHO_WE_ARELINDSEY-CANDID.png

LINDSEY SONN
Communications Strategist

In addition to anything grape-flavored, her heart thrives on all things health and fitness (especially CrossFit and running - obsessed is the term often used by others), travel, fashion, open air markets, sunshine, fresh flowers, and people who enjoy laughing.

Lindsey was previously at Cataldo Ambulance Service where she led marketing and PR as a one person department. In that role, she handled all content creation (writing), media relations, social media, email marketing, advertising/sponsorships, event planning/management and graphic design. Prior to Cataldo she was the marketing manager at the DCU Center in Worcester, an arena & convention complex that hosts concerts, conventions/tradeshows and was home to the Worcester Sharks, the minor league affiliate of the NHL's San Jose Sharks. She has a Bachelor's Degree in Marketing from Bentley University and a Master's of Communications from the University of Queensland in Australia.


WHO_WE_AREJENNA CANDID.jpg
WHO_WE_ARECOPPER!.jpg

JENNA CASEY
CREATIVE DIRECTOR

With a penchant for all-black-everything (except for the occasional bouts of brightly colored hair) you can usually find her sipping an old fashioned amongst friends at a local haunt. Otherwise, she spends her time traveling, concert-going, and reading a good book.

Jenna is a multidisciplinary designer with experience ranging from small non-profits to large global companies. She loves looking at a project holistically and finding new and interesting ways to solve a problem. Jenna is particularly interested in looking at the overlap between design, marketing, and social media. 

 

Copper
Team Mascot

Car ride loving, cheese fanatic who loves long walks anywhere (unless it’s hot), using his head as a snow plow, and belly rubs. Always keeps the KYC team in good spirits.